MORE THAN TECHNOLOGY.

Responsible facial recognition requires more than technology. Facial recognition is powerful technology and should be deployed lawfully, ethically, proportionately and transparently. FaiceTech's platform is designed to support responsible use by combining human review, governance controls, auditability, data minimisation and deployment support.

OUR APPROACH

RESPONSIBLE USE, BY DESIGN.

FaiceTech supports deployments that are lawful, necessary, proportionate and accountable — not indiscriminate surveillance.

Our approach

FaiceTech supports deployments where there is a clear operational purpose, appropriate governance, defined accountability and a proportionate basis for processing. The platform is designed to help organisations use facial recognition in a controlled and accountable way, not as a tool for indiscriminate or unjustified surveillance.

Right to privacy

Deployments should have a clear purpose, lawful basis and documented assessment of privacy impact. FaiceTech supports clients through deployment planning and privacy impact assessment processes, while clients remain responsible for their own legal basis, operational decisions and governance approvals.

Freedom from mass surveillance

FaiceTech does not support indiscriminate or unjustified use of facial recognition. Deployments should be targeted, purpose-specific, proportionate and subject to appropriate governance. FaiceTech expects deployments to have a lawful basis, defined purpose, appropriate privacy assessment and accountable operational controls.

Protection from discrimination

Responsible deployment requires attention to fairness, data quality and review. FaiceTech's platform includes safeguards such as enrolment quality checks, human review paths and auditability to help reduce the risk of poor-quality or inappropriate operational outcomes. FaiceTech does not claim that technology completely eliminates bias or guarantees perfect outcomes. Responsible operation requires suitable governance, quality controls and human oversight.

Human review and oversight

The platform is designed to support human review and accountable operational decision-making. Facial recognition outputs should inform authorised users, not replace human judgement.

Quality and fairness safeguards

The platform includes controls intended to improve the quality and defensibility of enrolment. Facial image quality assessment helps prevent unsuitable or low-quality images from entering operational watchlists or biometric stores.

Human rights and responsible deployment

Facial recognition technology can affect fundamental rights, including privacy, equality and freedom from disproportionate monitoring. FaiceTech's approach is to support deployments that are lawful, necessary, proportionate and accountable. The platform is designed to support this through human review, watchlist governance, audit logging, data minimisation, retention controls, subject-level safeguards and deployment support.

Watchlist accountability

Watchlist governance is central to responsible facial recognition. The platform supports structured reasons for adding subjects to watchlists and associating tags with watchlists, helping organisations demonstrate why sensitive actions were taken.

Deployment review and Data Protection Impact Assessment (DPIA) support

Before deployment, organisations should consider whether facial recognition is lawful, necessary and proportionate for the intended use case. FaiceTech supports clients by helping them understand how the technology works, what data may be processed, what safeguards are available, what operational controls should be considered, how retention and watchlist governance can be configured, and what documentation may be needed for review. FaiceTech does not provide legal advice. Clients remain responsible for their own legal basis, DPIA, signage, operational policies and deployment decisions.

RESPONSIBLE USE COMMITMENTS

WHERE WE DRAW THE LINE.

FaiceTech will not support deployments that lack a clear lawful basis, defined operational purpose or appropriate governance. Our platform and operating model are designed to prevent repurposing, excessive retention, unjustified watchlist use and opaque decision-making.

  • We do not sell customer data, of any type.
  • We do not use customer facial data for any unrelated purposes.
  • We do not support indiscriminate mass surveillance.
  • We expect deployments to have a lawful basis and appropriate data protection assessment.
  • We support retention controls so data is not kept longer than justified.
  • We design auditability into sensitive actions.
FAQs

RESPONSIBLE FACIAL RECOGNITION FAQs

No. FaiceTech's platform is designed around data minimisation and purpose-limited processing. Deployments should be targeted, justified, proportionate and subject to appropriate governance.

The platform is designed to support human review and accountable operational decision-making only. Facial recognition outputs should inform authorised users, not replace human judgement.

Safeguards include role-based access, tenant isolation, structured justification reasons, watchlist governance, audit logging, retention controls and review workflows.

Watchlist actions are designed to be controlled and accountable. The platform supports structured reasons for adding subjects and associating tags with watchlists, and incorporates retention lifecycle controls and controlled restoration.

No facial recognition system should be presented as infallible, as they usually are required to work with imperfect inputs. FaiceTech's approach is to support responsible use through quality controls, human review, auditability and governance safeguards.

SECURITY, PRIVACY OR GOVERNANCE QUESTIONS?